So first up, don't these little green plant ball things make you so very happy? I don't know why, but seeing them all lined up in a neat little row really pleased that minutely OCD side of me. I'm the only one that loves them? Okay, moving on..
Today's Tip Tuesday is potentially a little bit boring, but it seriously reaps the benefits. In my last post about how to grow your blog traffic a load of you mentioned how much you'd like some posts on SEO. So ladies and gents, here I am with my SEO hat on (metaphorical, of course, although please feel free to send one in the post) ready to share with you five basic SEO tips that are sure to help you grow your blog audience. Like I said, it's not the most exciting topic in life, but it's really useful to know if you're looking to take your blog to the next level. Now now students, quieten down. I don't want to go and put anyone in detention now. God I'm hungry. This post is getting a little weird. Onto the SEO tips!
Make your website mobile-friendly
A few weeks ago Google decided to switch things up with their algorithms. Wait, what now? Basically an algorithm is the formula that Google uses when figuring out how to rank different web pages - and one of the latest changes is that Googs is going to start penalising websites/blogs that aren't responsive on mobile devices, meaning your website may rank a little lower than you'd like. If you're on pre-made templates, chances are the majority of you won't have to worry about this, but it's always good to check whether or not your site works efficiently on mobiles/tablets. You can check to see if your own site is responsive here.
Submit an XML site map
YAWN. Don't those words sound so boring? I almost added the word pizza at the end just to make it more..tasty (?) but hey, I'm trying to be serious here. A site map is a file that allows you to list the pages on your site that help tell Google (and Bing, Yahoo etc.) about your content. Long story short, submitting your site map can help Google process more of your pages, which helps you become more visible on the world wide web!
Use relevant anchor text
When you search for a product online, you're not typing in 'link here' are you? So why make that your own anchor text!? I used to do this all the time, but since using relevant text I've noticed my pages and posts rank a lot higher than before. Basically, whenever you're linking out to a page, be sure to link out using words that relate to the site/product you're talking about. For example, why don't you all check out the latest post I did on How to triple your blog traffic ? See what I did there?
Make search-friendly URLS
This is pretty similar to what I mentioned above. When I'm making a blog post I like to pretend I'm a potential reader looking for a web page. What would I type if I wanted to know how to get rid of my moustache? Well, I'd probably type 'how to get rid of a moustache' into Google or something. Same goes for your URL and blog title. Instead of allowing your blog URL to be blogname.com/684694-468468-273 change it to blogname.com/how-to-get-rid-of-moustache. It'll show up on Google a lot better that way. So uh, about that moustache..
Optimise your images
Again, this is pretty much the same as the last two, only in terms of images. It can sometimes be annoying to do (and by sometimes, I mean most of the time) but when saving your images be sure to save them with a relevant name. No one is going to go searching for 'DCM 440716', are they? Nope. So name your images as if you were searching for them yourself! To give your images that extra boost be sure to use the ALT text to describe your images. Try not to use too many key words though - Google hates that.
Hope this helped some of you!